Denver's first openly weed-friendly hotel opens for business
Rest easy, globe-trotting cannabis connoisseurs: Denver now has an openly marijuana-friendly hotel.
Nativ, which opened for business on Thursday in the LoDo District, has no lava lamps or Bob Marley posters, or whatever people generally associate with stoner culture. Colorado has been trying to ditch that image long before Amendment 64 passed, which allowed recreational marijuana to be purchased and consumed in private residences starting Jan. 1, 2014.
The hotel features a variety of suites and room packages, each with a distinct style and amenities. Each floor also has its own identity in an attempt to eliminate the mind-numbing monotony typically associated with hotels.
"It's definitely not a stoner hotel," Nativ COO Mike Alexander told The Denver Channel. "I think that in general, marijuana has a stigma attached to it and I think we're breaking that."
Aside from the luxurious rooms with flatscreen TVs, private patios with fire pits, mini bars — you get it, it's fancy — the hotel also features a bar and restaurant called Portions, fronted by chef Aaron May, which features a self-pour beer wall with 20 different craft brews. This is Colorado, after all.
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